Task 6: Business Drivers Information System
Saturday, July 20, 2013 • 6:43 AM 0 sailer
Port Tanjung Pelepas
The Port of Tanjung
Pelepas (PTP) is port for container ships located on the eastern mouth of Pulai
River in south-western Johor, Malaysia, and is part of the APM Terminals Global
Terminal Network, which holds a minority share in the joint venture. Receiving
its maiden vessel on 10 October 1999 on a three-month trial operation, it set a
world record as the fastest growing port with 1 million twenty-foot equivalent
units (TEU) of containers handled after 571 days of operations. The good
performance sealed the port's fate, and it was officially launched by then
Prime Minister of Malaysia, Tun Dr. Mahathir Mohamad, on 13 March 2000.
Operational excellence of Port Tanjung Pelepas
To ensure that Port of Tanjung Pelepas provide the best service, they implement the best and the most advance technology. Technology are smart rail system, container management system, vessel clearance system (VCS) and safety security.
To ensure that Port of Tanjung Pelepas provide the best service, they implement the best and the most advance technology. Technology are smart rail system, container management system, vessel clearance system (VCS) and safety security.
Product service and business model
Provide the service such as free zone, container terminal and marine service.
At Berth - Fresh water supply via pipelines can be arranged at PTP berthas.
Provide the service such as free zone, container terminal and marine service.
- Free zone
- Marine Service
At Berth - Fresh water supply via pipelines can be arranged at PTP berthas.
- Towage
The ship master upon the device of the pilot shall determine the number of tugs to be developed. All tugboats are fitted with fire fighting equipment and 40 ton bollard with 3200 horsepower engines.
- Pliotage
Pilotage is compulsory within the limit of Tanjung Pelepas Port and the service are provided by PTP round the clock. Minimum 7 days notification of ETA shall be given to Port Control Centre. Upon submission of Registration forms a Vessel Call Number (VCN) will be generated.
The pilot station is located at Lat. 01°14.7'E. Vessels approaching from the East or westbound lane are advised to approach the channel at the angle of not more than 20 degrees. This is due to the existence of cross current at the entrance area. A guide entering the channel will be the first pair of buoys and the sector light. The Racon (M) (3cm) fitted at Tanjung Piai beacon can also be an approaching guide by Parallel Indexing should the need arises. All vessels operating within the port limit area are under the surveillance of the Port Radar System.
- Container terminal
PTP have 12 berth forming
4.3km of liner wharf, annual handling capacity of 8,400,000 TEU’s and container
yard capacity of 200,000 TEU’s. This show that PTP have a very large space
provided to their costumer.
Supplier and customers intimacy
Improved decision making
The main decision done by the PTP is to large the port area. PTP want larger the port area to due to the number of container, customer and ship that do their transaction in there by that ship and container can be transaction without any problem involve by the area.
Competitive advantage
The port of Tanjung Pelepas in Johor is the second largest container port in Malaysia. The port of Tanjung Pelepas is handling 35.2% of the country's development in the period about the container, the container are 8.8% to 5.38 million against 4.95 million.
Survivle
PTP is a port working towards increasing hinterland cargo volume to achieve Sustainable business model. Besides that PTP also development in Iskandar Malaysia which include the logistic that logistic that help the cargo growth and lastly, PTP is marketing their port as free zone because PTP want to attract more customers.